Nicky Volk

Advice on Locating Long Tail Keywords with Less Competition

April 3rd, 2011 | Author: Nicky Volk

If you’re one of many online entrepreneurs fighting to move your business’ products or services (or squeeze returns from affiliate marketing), keep this always before you: performing keyword research is the most essential task. People are able to find your website or blog with search engines based on the keywords you decide to use on the site or blog. Long tail keyword research proves its substance at this juncture. Targeting the wrong keywords that have high competition won’t get you anywhere. Those with high search volume and low competition are the valuable keywords and phrases you need to target. The correct use of long tail keywords and phrases will maintain your position with search engines in the long run, as well as quickly ranking your site. Below are a few vital steps you will need for discovering the correct long tail keywords and begin your keyword research for a successful website or blog.

Google Suggest is an amazing source for hidden, profitable long tail keywords that will convert into sales and profits for you. There aren’t a lot of people who employ this technique, even though it works great and can be used in conjunction with a paid keyword research means. Uncovering long tail keywords with Google Suggest is almost effortless. To start with, open the main Google website, i.e, Google.com and not the regional version such as Google.co.uk. Type the keyword you are seeking into the search box as Google Suggest, and it will return relevant suggestions. This is done quickly. You will be able to jump to and from various search queries in order to pick your preferred keyword. Take the guitar example, for instance; when you type “guitar” it may return “guitar strings”, “Guitar tuning”, “guitar lessons” and “replacing guitar strings”. You can make future research easier by gathering all of the returned key-phrase results that Google Suggest gives you, and keeping them on hand.

Once you have your list of keywords save them all. Take the list and enter them one at a time into the tool that original produced them. These new keywords are known as long tail keywords. You will find there is less competition with these types of keywords. A short one would be “acne treatment”, and a long tail keyword version would be “the best way to naturally treat acne.” As you can see, keyword rankings for a phrase such as “acne treatment” is more challenging, due to the range of competition that you will face. Through using a good research tool for keywords, you can find many long tail keyword that the Google tool would not be able to provide.

If you want to succeed with your SEO, you need to take the time and effort to do good research on keywords. If you target the wrong keywords, you’ll end up wasting a lot of time without seeing any results. Look for a new place to carve out your niche in the keyword market, take the time to find lesser known keywords that people are searching for.

Search engine optimization is not a difficult task, but repetitive hard work is required to be successful. Bottom line, you need to focus, stay alert, and work smarter when it comes to doing the research; this approach just may garner your site the top ranking, by virtue of your keywords, every time.

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Advice on Locating Long Tail Keywords with Less Competition

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